Don Wells C.L. U. President, of Don Wells Financial Inc. in Truro, NS believes it is the personal service and the nearly four decades worth of experience which he brings to the table that are the biggest advantages for his clients. 

"I try to give my clients the kind of service that I would expect of myself if I were them," he says. 

Don's company specializes in insurance planning and is dedicated to providing Individual Life, Disability and Critical Illness insurance along with Group Insurance and Health Benefits to their clients. 

"People don't put a high enough priority on allocating the necessary dollars in their budgets for expenses that occur from sudden death or illness," says Don. "The financial cost can be devastating at a time when one is dealing with the trauma surrounding these circumstances. 

For Don, his satisfaction comes from being able to provide assistance to families and business owners during these difficult times. Even though money isn’t the answer to life’s problems, he says, it helps alleviate the stress that often occurs around these events.

“It’s nice to bring a cheque when it is needed the most," he says.